Who We Are

About Us

Hello there! I’m Lesley Hwang, a UX/UI Designer weaving creativity and logic into delightful digital experiences right here in North York, ON. Since May 9, 2022, I’ve had the joy of leading the design team at Pineapple, where every pixel has a story and every interface sings a user’s tune.
Though my formal education wrapped up with high school, my learning never stopped — every project is a new adventure, and every challenge an invitation to think differently. I bring to the table a quirky blend of skills: writing that paints a narrative and drawing that breathes life into ideas. Together, they help me craft interfaces that don’t just work but enchant.
When I’m not designing, you might find me deep in the world of *Jujutsu Kaisen*, rooting for my favorite characters while pondering how their intricate battles mirror the dance of problem-solving in UX. There’s a certain magic in both realms — the clash of forces creating harmony, tension turning to triumph — and I’m endlessly inspired by it.
Give me a rainy, overcast day, and I’m in my element. The patter of raindrops and the soft gray skies spark my imagination like nothing else. It’s the perfect soundtrack for sketching new ideas or drafting the narrative for a user’s journey.
I’m always eager to connect with fellow creatives, anime enthusiasts, or anyone curious about making the digital world a friendlier place. Let’s chat design, storytelling, or which *Jujutsu Kaisen* character would make the best UX designer — I have opinions!

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